This year we are celebrating our 40th anniversary, moving to our new HQ in Caesarea and new offices in NYC, expanding our manufacturing base and much more. As a fashion Company, renewal is in our DNA, and in our continuous journey towards growth, we felt it time to renew and refresh our image and logo.
In developing our new logo we involved associates from various departments within the company, incorporating many different ideas of what we would want the logo to symbolize and what we want to reflect.
And so we came up with a new logo of a dynamic arrow, representing our approach to the future and our constant movement towards success. The green color – symbolizes freshness, renewal and our Corporate Citizenship.
We believe that our new logo will be part of our energized and modern identity, reflecting our company as well as our presence in the market, whether it’s through our brands, products, customers and associates. In addition, we have issued a complete Brand Book, including guidelines for future use and different examples of translating the new logo into graphic elements.
The new Delta Galil logo marks renewal, dynamic movement and our great care of the environment. They are all part of our core values, they are represented by our activity and are implemented into our corporate policy; our new logo is a manifestation of all these things. We are excited to share with you the new logo and look, the new image of Delta Galil.